California Kid Makes $9800 With Overnight Internet Launch

No, he didn’t cash in by saving “noobie” Internet marketers from being pushed off a cliff by a sheriff gone mad. He didn’t blog for bucks at WEC martial arts featherweight championships. Neither did he do it all in one night. For anyone worried about getting laid off or downsized he’s an example of having a vision and work ethic that proves money can be made on the internet. People living paycheck to paycheck or in fear the axe is about to drop ought to listen up.The California Kid (CK) had a gut feeling he could get off his dad’s “allowance” program by doing something huge online. He started sniffing around for the juiciest stories by the colossal Internet marketing gurus. He lapped up their wisdom like a hungry kitten on fresh cream.It really didn’t seem that difficult to the CK. It was a matter of motivation – like get off the proverbial “massively multiplayer online game butt” and hop to it. He settled on the idea of a membership site because it would create residual income. The membership entailed joining a club that gave you the rights to a new “turnkey” website each month that was already set up to generate income from advertising revenues.The CK chose this model because it would have long lasting value for his clients, making it a winner for everyone. He found some talent to help him create content and graphics for the sites and then approached the owner of an Internet marketing forum with a deal.He offered the gentleman a percentage of the sales in exchange for promoting the membership product on his forum. To the CK’s surprise the chap (a citizen of the U.K.) agreed.Before the story continues it’s time to “fess” up. The CK was not really getting an allowance at the time – he was experiencing a decent level of success in the field of search engine optimization working for some Fortune 1000 companies. He didn’t sit around playing computer games, but he was living with his parents.Before he went to sleep that night he told his mom about his venture but she didn’t get it. He sent out his prelaunch notice to the minuscule list he had managed to build on his own and was thrilled when he sold 2 memberships. He went to bed clutching the knot in his gut, knowing the big launch from his U.K. partner’s forum was scheduled to happen while he was asleep.The next morning the CK opened up his email account and freaked. The membership had sold out and he had a waiting list of 400 people. $9,800 was sitting in his online account. The CK’s message for us is this: find a market of hungry people and focus on finding a product that gives them a solution to something in their life that matters. The more people you can help along your road to success, the wealthier you will become.

How To Launch A New Online Business Product – A 4-Pronged Approach For Guaranteed Success

If you have an online business, you are more than likely trying to figure out how to launch a new product to the marketplace. Now there are many ways to “launch” a product, but there is a trick I’ve been using for a while that is similar to a launch, and I call it a “perpetual launch”. What this strategy does is it introduces each one of your leads to a launch sequence within your email list so that as soon as they opt-in they are exposed to your product launch.

Now this is a great way to introduce any product, but I’ve found it to be most effective for products that are higher in cost, and ideally those that are a couple hundred dollars or more.

Now, if you like the idea of exposing each new lead to the same sort of “launch sequence”, then I will give you a quick rundown of exactly how you can implement this strategy into your own online business:

Step 1 – Create a teaser-product that introduces the product to be launched

Whatever your product is about, you want to create a product that is sort of a “teaser”, meaning it gives valuable information and is related to your product to be launched. What this does is it provides value to the customer who is looking for it, and for those who happen to stumble upon it, it will let them know that maybe they do in-fact need the product.

Step 2 – Build credibility for 5-7 days through your email autoresponder

After your lead has downloaded your free teaser product, embark on a campaign to build your credibility for 5-7 days. You can do this by sending content-rich emails or by sending them some of your other products that have lots of value. The ultimate goal of this week-long campaign is to educate your subscriber and also let them know that you are the expert in your field.

Step 3 – Hint at the product around day 7 then create buzz for 3-5 days

Send an email telling them that you are putting the finishing touches on your product to be launched, then give them a look at what it is and how it will benefit them in their own lives. This can be done with a report or better yet a short video.

Step 4 – Launch the product

After you have created some buzz about your product, proven that it is effective, and built anticipation, it is time to release it. A fantastic way to generate sales quickly is to release a limited amount of your product or to give the first few buyers a deep discount.

Why an Integrated Workplace Safety and Wellness Program Is Best

Employees are a business’s most valuable asset and keeping them safe and healthy should be a priority for any company. Many businesses have a workplace safety program and a wellness program, but the two programs operate independently of one another – but should they? There are some compelling reasons to integrate the two so that employees can benefit from a more global, holistic approach to staying safe and healthy on the job.

To adequately address health and safety issues, companies need to look not only at whether an employee is performing their job safely but whether they’re healthy and fit enough to do their job without a high risk of injury. Issues like obesity, poor physical fitness and inadequate nutrition make it harder for employees to carry out certain tasks in the workplace.

The link between health and safety

According to research published in the American Journal of Public Health, people who are obese are at higher risk for occupational health issues and injuries. When obese staff are exposed to chemicals on the job, they’re at higher risk for occupational asthma and heart and lung issues compared to a non-obese person. They’re also at greater risk for ergonomic issues and bio-mechanical problems including carpal tunnel syndrome. If companies focus on workplace safety without addressing the obesity issue, the bigger problem remains. A unified approach that integrates occupational safety measures with wellness initiatives that emphasize good nutrition and weight control provides a more effective solution to the problem.

There’s also the issue of back injuries. Back injuries are one of the most common workplace safety issues, and people who are overweight and physically unfit are at higher risk for injuring their back on the job. Most back injuries occur as a result of lifting objects at work and ergonomic issues. Although it’s not possible to prevent all work-related back problems, integrating wellness with safety by emphasizing regular exercise to strengthen muscles in the lower back can reduce back injuries. Integrating workplace safety and wellness offers a more well-rounded approach to preventing back injuries.

What part does wellness play in safety? Wellness programs that focus on stress reduction, smoking cessation and alcohol and drug-related issues are also important for workplace safety. According to a study published in a Canadian publication called The Daily, smokers are at greater risk for being injured at work compared to non-smokers. Among women, the risk was nearly double. Stress does more than just affect employees psychologically – it increases their risk of being injured on the job. Employees who are under stress at home or at work are distracted and less able to focus on doing their job safely. Integrating stress management into a workplace safety program can help reduce the number of injuries and motivate employees to be more productive. Nutrition is another factor that a workplace safety and wellness program should address. Employees who start their day with only a cup of coffee are more prone to blood sugar drops that can lead to workplace injuries. Good nutrition is an integral part of any safety program.

There’s another benefit of merging wellness and workplace safety. Employees are less likely to participate in programs that address workplace hazards than they are wellness programs that focus on personal benefits. Integrating the two makes it more likely that employees will take part.

The bottom line

Combining workplace safety with wellness has a number of benefits for both employees and employers. Most importantly, it helps to create a safer, healthier and more productive workplace – and that’s something every company should strive for.