What You Need to Launch a Successful Direct Sales Home Business

These days, there are a lot of direct sales business opportunities that you can start from home. The low start up cost and flexibility are attractive to business seekers. With less than $100 you’ll be in business within minutes. Some are even free to join.Not everyone who starts a direct sales business is interested in building it big. Some are only interested in the product discounts. Some are hobby-ists and signed up for the fun of it. And some are serious business builders looking to earn a significant income.Depending on what your financial goals are – once you’ve decided to join the direct selling industry, here are some vital things to keep in mind.If you are serious about building it big, you’ll need to learn these three principles if you want to be a direct sales superstar.#1 Entrepreneurial Mind-SetBefore you can succeed in business, you’ll need to adopt the entrepreneurial mind-set. If you’ve never been in business before, you’ll have to transition your thinking from an employee mind-set, to an entrepreneurial mind-set.The first thing you need to adopt is patience while you ramp up your business. Having the self-motivation to work your business daily, the discipline to do what needs to be done, and the patience and trust that the rewards will come, is a huge mind-set shift.Without this self-belief, you’ll sabotage any progress you’ve made, and eventually quit your business.#2 Marketing SkillsThe biggest mistake direct sellers make is leading by “sharing the products”. Products don’t sell themselves – marketing does. This isn’t the same as lack of enthusiasm. Enthusiasm is important but you can’t sell based on excitement alone.Every successful company comes down to how strategic their marketing plan is in reaching their target audience.Every successful product comes down to marketing. Just think of Apple and what Steve Jobs has done for iPod, iPhone, etc.If no one knows about your products or business, you’re not in business. And this is the #1 reason why most direct sellers don’t succeed because it’s not lack of enthusiasm.Most people that signed up already love their company products. Most people fail because they don’t know how to market their business beyond the old school method of selling to their “warm market”.What Does this Mean for You?Because you can’t build a sustained business from selling only to the people you know. You’ll need to learn marketing skills, specifically online marketing skills, in order to promote your business and attract new leads.With cheap technology and the ease of using the internet – marketing online is where business is being done. The internet has completely changed the marketplace and everyone is online. People go online if they need to find a product or search for a business to start.Recurring IncomeLoving the products is important but as a business, you need recurring income, otherwise you’re forced to look for new business to generate consistent cashflow. That’s the difference between working hard versus working smart.If you’re selling non-consumable products, make sure these are big ticket items so you can earn the highest commission. It’s a lot harder to find new customers than having customers that make repeat purchase on a monthly basis.With so many direct sales companies to choose from, it’s in your best financial interest to match your interest with products that are consumable so that you can generate a consistent cashflow. If you’re selling home decor or jewelry, it’s tough to generate monthly sales.With these three principles in mind, you’ll be more prepared and know what to expect in your new direct sales business. Preparation is key to your success.

How To – Launch a Graphic T-Shirts Website in 24 Hours

1.) 8:00 AM: REGISTER A DOMAIN NAME. This takes up to 24 hours to go through so start out by getting yourself an on-target graphic t-shirts domain name. One that happens to be available right now: RadGraphicTees.com. It includes one of the most searched keywords in terms of graphic t-shirts: graphic tees and is fairly easy to remember.

2.) 8:30 AM: HOST YOUR DOMAIN. Find cheap hosting for around $9 per month with minimal bandwidth to begin with. You can later upgrade later once there is more demand for your graphic tshirts. Make sure you have MySql and php abilities and at least 5 Gb of space.

3.) 9:00 AM: BUILD YOUR GRAPHIC TEE WEBSITE. Hopefully you know some html and/or php – MySql. (If you don’t, you have many options, which I will go through later. ) Start simple with your graphic t-shirts site design. Be minimal and use large images. Follow the example of the leaders in good design such as Threadless or Indie Shirts. Avoid using unnecessary Flash and keep your code clean. Include strong calls to action: “buy”, “buy”, “buy”. Remember your goal: you want visitors to not only like your website, but to purchase your graphic tees. First mock-up the design in Photoshop, then code it. As for creating the e-commerce functionality, you may need to rely on a web developer if you have only basic skills. Otherwise, there are solutions through WordPress and Joomla extensions, Paypal, and countless online services to help you with this. Good luck. This will most likely be the most stressful part of your endeavor.For those who do not know how to code html or know anything about making a website, install WordPress to post each graphic t-shirt one by one, each with its own post. This is a different kind of website for graphic tees, but will still work. Just make sure to eventually customize your look and add your e-commerce functionality later down the road when you learn how. At first you can simply try and create buzz around your t-shirts and sell them later.

4.) 9:00 PM: DESIGN YOUR GRAPHIC T-SHIRTS. To have a line of t-shirts, you only need one t-shirt. To begin with, come-up with an idea. Refer to my guide on how to do so if you need help. Adobe Illustrator and Photoshop are a great place to start. Look for free vector images if you want to add anything besides text to your graphic t-shirts. Your tees should deliver a message and look cool at the same time. Also, try and make them original so that your website in particular stands out as a place to go for great graphic tees.

5.) 12:00 PM: PHOTOSHOP YOUR DESIGN ON TO BLANK T-SHIRTS. Until you have printed any graphic tees, simply take your designs and Photoshop them on to blank t-shirts. One color of each design will do, with other colors available. Place your cool graphic t shirts on a background that is plain, making them easy to see, or that says “urban”. You can start printing a limited number of t-shirts right after your website is launched, and based on demand. Crop these to the right size and upload them to your graphic tee website.

6.) 5:00 AM: ANNOUNCE YOUR NEW GRAPHIC TEE WEBSITE. Use an online press release agency, go to every single graphic t-shirt blog you know – or that you find through Technorati – and post information about why your new graphic tee website is the best. Once your site goes live, be sure to use StumbleUpon to drive traffic to this fresh content. Digg a blog entry about your website if you create a blog (it’s a good idea).

7.) 8:00 AM: (if you are still awake) GO TO BED. YOU JUST CREATED AN ONLINE GRAPHIC T-SHIRTS STORE.

High Ticket Products – Energize Your High Ticket Sales With These 4 Methods

High ticket products require a different set of selling tools and techniques. If you are struggling to sell your high ticket products online, you might be a victim of ignorance. Online marketing requires you to attract the audience rather than reach out to them and sell your products. There is already a lot of competition and you need to do things in a way that makes you stand out from the crowd. Here are the 4 methods you can start using to energize your high ticket sales.

1. Develop your reputation as an expert: Put yourself in your prospect’s shoes and think, if you had to buy your product, would you not go to the person who is an expert in the field? It is such an obvious fact that many marketers miss it completely. And those who know are ignorant on how to develop such a reputation. You develop a reputation by coming across as a person who is genuinely interested in helping others in your field. So go ahead and participate in online discussion forums and give your expert piece of advice. Distribute your articles and publish your ezine. Record videos and share them, hold tele-seminars. All this will convey to your target audience that you are an authority in your area and someone from whom they can get a quality product.

2. Develop trust and rapport: One of the things mentioned by Dale Carnegie in his famous book ‘How to win friends and influence people’ is that get people to like you and you will be able to get them do what you want. You must become honestly interested in your prospects problems and give your solutions to them. Do not be stingy while giving out information. The more information you provide, the more trust will develop and trust is the foundation of every high ticket sale. You might also want to offer freebies and discounts to make the purchase decision easier or create a complete product funnel to attract prospects.

3. Promote your products: Using keyword research and PPC advertising are accepted ways of promoting your products. Perform a keyword search and select less competitive long tail keyword phrases. These will save you a lot in advertising costs. Optimize your site or blog for the right keywords and feed your link to various social community sites. All this makes for free advertising.

4. Do not let go: Continue your sales push without a break. Any slackening of efforts will give your competitors more breathing space and allow them to sail ahead. Therefore, plan for a long marketing campaign and stick to it.

The above 4 methods will pump in energy in to your high ticket marketing efforts.